A Fresh Wave gel against a purple background with plant-based ingredients like lime, pine, and cedarwood

The Science behind Fresh Wave’s Odor Eliminators and How They Work

No matter where they occur, odors can make it hard to fully enjoy your home. There are many products on the market that can help you address unpleasant smells in the kitchen, bathroom and beyond, but you may be right to worry about exposing your family and pets to the chemicals found in many of them. 

Fresh Wave Odor-Eliminating products offer a safer solution that doesn’t compromise on effectiveness. Our products combine traditional natural ingredients with modern science to neutralize odors without filling the air with synthetics. In this post, we’ll introduce you to our Fresh Wave ingredients and the technology that’s at the heart of our formulas. 

The Science behind Fresh Wave

Before we start exploring our Fresh Wave gel ingredients and the ingredients in our other products, let’s consider what most air fresheners on the market contain. Conventional odor eliminating products often feature: 

  • Isopropyl alcohol: Used as a solvent or carrier for fragrances and known to cause inflammation of the eyes, skin and airways 
  • Phthalates: Additives used to strengthen gels, oils, sprays and other products that have been shown to have negative reproductive effects in animal studies 
  • Parabens: Chemical preservatives that extend the shelf life of products that have the ability to enter the human body 
  • Dichlorobenzene: A solvent that can cause skin, eye and nasal irritation 
  • Triethanolamine: An amino alcohol that can cause coughing and irritation of the throat and eyes 
  • Dialkyl sodium sulfosuccinate: A salt that can cause eye and skin irritation 
  • Acetone: A colorless liquid that has been shown to cause irritation of the skin and eyes in studies 
  • Synthetic fragrances: Perfumes that may cause allergic and hypersensitivity reactions 

As you can see, there are a variety of potentially harmful ingredients commonly used in ordinary air fresheners, but you won’t find them in any Fresh Wave product. Our Fresh Air Technology allows us to create equally effective odor eliminators without including harsh synthetics. The product of 30 years of research, the technology is a three-step process: 

  1. Attraction: Natural Fresh Wave ingredients attract charged odor molecules. 
  1. Absorption: The natural ingredients attach to the odor molecules and then surround them. 
  1. Neutralization: Our plant-based ingredients produce a chemical reaction with odor molecules, eliminating them. 

What Kind of Ingredients Does Fresh Wave Contain? 

We’ve talked about what you won’t find among Fresh Wave gel ingredients and the ingredients in our other products. Now, let’s explore what we do include in our formulas. Some of our plant powered ingredients are: 

  • Water: Instead of alcohol and other solvents, water serves as the base for many of our products, making them a gentler option. 
  • Lime oil: A twist of this citrus fruit can brighten up beverages and recipes. We use it for its natural deodorizing properties. 
  • Pine needle oil: Pine oil has an earthy scent and powerful properties as a cleaning agent. 
  • Cedarwood oil: In addition to having a wonderful woodsy fragrance, cedarwood oil is a natural antiseptic agent. 
  • Anise oil: Derived from a flowering plant, anise has a slightly sweet aromatic fragrance. 
  • Clove oil: A naturally occurring substance in cloves called eugenol acts as an antiseptic, and the oil has a spicy, warm aroma. 
  • Tocopherol alpha: Although its name may sound like a chemical, this ingredient is actually vitamin E, an antioxidant that fights the effects of ultraviolet energy and helps to preserve our products. 

Where to Use Fresh Wave Products

Fresh Wave offers products for every room of the home. Here are some of the places our customers love using our odor eliminators. 


Fresh Wave products can help eliminate cooking odors, smells from the garbage disposal and the stink of the kitchen trash can. Our lemon-scented odor eliminating spray, gel, packs and candles are especially popular options for the kitchen. 


With Fresh Wave Products, you can keep your little one’s room smelling fresh without having to worry about exposing them to chemical irritants. Our lavender-scented products bring a soothing scent to the nursery. You can place packs in the dresser, keep an odor-eliminating gel on the changing table or freshen up draperies and carpeting with our gentle spray. 

Pet Areas

People aren’t the only ones who can be affected by harsh chemicals. Your pets can also suffer from their effects. Fortunately, Fresh Wave offers plant-based gels and sprays that can neutralize the worst pet odors from litter box smells to stinky pet beds. We even offer plant-based pet shampoo to keep your dog’s coat smelling fresh and feeling silky. 

Laundry Room

When your ordinary detergent isn’t doing enough to freshen your clothes, Fresh Wave Laundry Booster provides a solution. Our plant-based product leaves clothes smelling great but doesn’t contaminate them with irritating perfumes and dyes like conventional fabric care formulas. You can also use our laundry booster to wipe out the inside of your washing machine to neutralize odors. 

Storage Areas 

From sneaker packs that neutralize foot odors to pods you can stick to walls and shelves, Fresh Wave offers a variety of products for keeping items fresh while in storage. Use them in closets, basements, attics, lockers, gym bags and anywhere else that is prone to odors. 

Choose Fresh Wave for Your Odor Elimination Needs

Now that you know about Fresh Wave Odor Removing Gel ingredients and what’s found in our other formulas, you can see how making the switch to our products can reduce your exposure to synthetics. Wherever odors lurk in your home, there’s a Fresh Wave product that can help you address it. Explore our full selection of odor-eliminating products now to discover the options.